FOLO GROUP עברית

Work

Work

Campaigns, films and sites that went live. Everything here is our own work, not stock.

Films

Creative, brand and content

Ten films we produced. Some are creative that ran in campaigns, some are brand films, some are social content. The line under each one describes what you see in it.

FOLO in the studioThe FOLO character on a city street, captioned “every small detail”.
FOLO in the liftA two-hander in a lift. Vertical, cut for the feed.
The FOLO reel — all areasA reel that gathers the areas of work into one film.
LOLALIN — the hair-care advisorAn advisor character in a lab coat against a product wall, vertical.
Everyone canHair in motion against a studio backdrop, with an on-screen caption.
Sharona Shopinski — interior designA corridor in a finished interior, with the brand mark on frame.
FOLO — System ScanA retail-floor scene, in a wide frame.
Kfar Saba HaYeruka mallA portrait of a business owner in the mall, vertical.
In 1949Hands stitching a shoe, with English subtitles.
Try not to laughA character on a stool against a clean backdrop, vertical.

Websites

Sites and stores we built

Both of these are live right now. The images are screenshots of the sites themselves, not mock-ups.

The Hair & Co home page as served in a browser

Hair & Co

hairandco.folo-ads.com

An umbrella site for the three hair-extension brands, B2B to salons. A group activity.

The CIN.IL home page as served in a browser

CIN.IL

cinil.folo-ads.com

The site of the China sourcing and import activity — finding a factory, samples, quality control and shipping. A group activity.

Case studies

The group's own two businesses, opened up

At Hair & Co and at CIN.IL we are also the client, so the work can be opened up in full — including what was not finished and what was not measured.

  1. 01
    Hair & Co — a hair-extension brand house

    Three hair-extension brands we own, a B2B audience, and one umbrella site that presents all three.

  2. 02
    CIN.IL — from the factory in China to the sales page

    Sourcing and import on one side, branding and marketing on the other, and a site that has to explain the pairing.